Narrowing the Search in Online Video
Matching Ads to Content Expected to Drive Revenue to $1.3 Billion by 2008
Matching Ads to Content Expected to Drive Revenue to $1.3 Billion by 2008
The race is on to become the leading matchmaker for ads and online video. Here’s a quick look at who’s who in the online video ad-targeting business. YuMe Networks: operates as a branded online video ad network. The company strikes…
Annual consumer spending on mobile broadcast TV services is expected to surpass $6.6 billion worldwide by 2012, according to a new report from Jupiter Research. The service is expected to be in the hands of more than 120 million users…
TV Guide Broadband said it inked two new distribution deals with Comcast.net and with Hulu, the Fox/NBC online video joint venture, to be one of its launch partners. TV Guide Broadband launched last year and by August had generated more…
Long before my wife and I purchased a TiVo, our television viewing experience was lacking. We would sit there passively watching a passive medium. Even worse, we were forced to keep our opinions to ourselves about what we had watched…
Speakers at Goldman Sachs Conference Optimistic About Outlook for Industry
Combined With Internet Presence, Spots Contribute to Recall, Referrals
The player: David Graves, chairman and co-founder of PermissionTV The play: PermissionTV is one of a handful of companies inking deals with content providers to power online video. The company offers technology for Internet TV that lets media companies and…
The National Telecommunications & Information Administration has issued its first approval of a digital-to-analog converter box, the device that will allow analog set owners to continue to watch free over-the-air broadcast TV after the national switch to digital-only broadcasting Feb….
To drive viewership of its new and returning shows, Fox is offering its series premieres for free on iTunes starting this week. That includes new shows “Back to You,” “Kitchen Nightmares” and “K-Ville” as well as returning shows “Prison Break,”…