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Digital

Narrowing the Search in Online Video

Matching Ads to Content Expected to Drive Revenue to $1.3 Billion by 2008

Who’s Who in Online Video Ad Targeting

The race is on to become the leading matchmaker for ads and online video. Here’s a quick look at who’s who in the online video ad-targeting business. YuMe Networks: operates as a branded online video ad network. The company strikes…

Consumer Spending on Mobile TV Services Booms

Annual consumer spending on mobile broadcast TV services is expected to surpass $6.6 billion worldwide by 2012, according to a new report from Jupiter Research. The service is expected to be in the hands of more than 120 million users…

TV Guide Broadband in New Distribution Deals

TV Guide Broadband said it inked two new distribution deals with Comcast.net and with Hulu, the Fox/NBC online video joint venture, to be one of its launch partners. TV Guide Broadband launched last year and by August had generated more…

Guest Commentary: TiVo Brought New Life to Both TV Viewing, Marriage

Long before my wife and I purchased a TiVo, our television viewing experience was lacking. We would sit there passively watching a passive medium. Even worse, we were forced to keep our opinions to ourselves about what we had watched…

Moguls Take an Expansionist View

Speakers at Goldman Sachs Conference Optimistic About Outlook for Industry

Television Ads Remain Best Choice for Law Firm

Combined With Internet Presence, Spots Contribute to Recall, Referrals

Digital Dealmakers: David Graves, PermissionTV

The player: David Graves, chairman and co-founder of PermissionTV The play: PermissionTV is one of a handful of companies inking deals with content providers to power online video. The company offers technology for Internet TV that lets media companies and…

First Digital TV Converter Box Wins Government Approval

The National Telecommunications & Information Administration has issued its first approval of a digital-to-analog converter box, the device that will allow analog set owners to continue to watch free over-the-air broadcast TV after the national switch to digital-only broadcasting Feb….

Fox Puts Series Premieres on iTunes for Free

To drive viewership of its new and returning shows, Fox is offering its series premieres for free on iTunes starting this week. That includes new shows “Back to You,” “Kitchen Nightmares” and “K-Ville” as well as returning shows “Prison Break,”…