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Pepsi in Business With Michael Jackson Again

It’s been years since Pepsi was in business with Michael Jackson, but the company has inked a deal with the estate of the late singer to use his image for Pepsi’s new global marketing promotion, reports Entertainment Weekly. The Jackson…

NBC Maps Out Multiplatform Kentucky Derby Strategy, Including ‘Today’ Show Tie-Ins

NBC has unveiled ambitious plans for its coverage of the 138th Kentucky Derby, including multiplatform programming, TVNewser reports. The NBC Sports Group announced plans for 14 and a half hours of coverage, which started Wednesday afternoon on NBC Sports Network….

Ashton Kutcher Ad Yanked Over Accusations of Racism

An advertisement featuring "Two and a Half Men" star Ashton Kutcher has been pulled off the Web after viewers called it racist, reports the New York Daily News. The Popchips ad features Kutcher in brownface as a Bollywood producer called…

CNN Owner Time Warner Plans to Shake Things Up After Alarming Ratings Slide

Time Warner Chief Executive Jeffrey Bewkes isn’t happy about CNN’s latest rating slide and is expecting his executives to make changes at the network, reports The New York Times. That might translate into further programming changes at the cable network,…

Amazon Moves Into Original TV Programming, Says It’s Looking for Future ‘Brandon Tartikoffs’

Amazon has taken the wraps off an initiative to move into original television programming to distribute over its streaming service, starting with comedy series and children’s programming, reports Reuters. The public will be able to submit ideas for TV series…

Facebook Probe Finds Millions of Users Exposing Potentially Damaging Personal Information

A new investigation into Facebook privacy concerns reveals that millions of users are failing to use privacy controls and have exposed personal information that could be used against them, The Wall Street Journal reports. The study by Consumer Reports “revealed…

Former Disney CEO Michael Eisner Raising $800 Million to Start Production Company

Former Disney Chief Executive Michael Eisner is trying to raise $800 million for a new television and film production company, reports CNBC.com. JP Morgan is leading the effort to raise $400 million in equity and $400 million in debt financing,…

CBS Corp. Reports Strongest First-Quarter Gains Since Viacom Spinoff

CBS Corp. reported its strongest first-quarter gains since the company was spun off from Viacom six years ago, The New York Times reports. CBS’s first-quarter profit was $363 million, an increase of 80% from its year-earlier profit of $202 million,…

‘Parks and Recreation’ to Supersize Final Episodes for Online Viewers

NBC’s "Parks and Recreation" will supersize its last two episodes for online viewers, reports EW.com’s Inside TV. The show used the strategy last week for its episode "The Debate," which was written and directed by star Amy Poehler, adding five…

Ryan Seacrest Assembling a Media Empire, Including New Deal With NBC — His Rise Is Drawing Comparisons to a Legendary TV Personality

Ryan Seacrest has signed a new contract with NBCUniversal that locks in his role as part of NBC’s “Today” show, Olympics telecasts, election coverage and special events — and that’s just a part of his media empire, The New York…