Big-Buck Suitor Wed to ‘Army Wives’
P&G Signs to Sponsor Crucial Lifetime Show
In Depth
Making Ads Part of the Action on VOD
Integrated Sponsor Placement Keeps Viewers Watching
Close to Home
Local News Players Tested as Horrific Events Unfold
Internet TV Pulls Focus
Broadcasters Turn Attention From Newsroom Gadgets to Web Video Tools
Sponsors Take Court TV ‘Challenge’
Ads in Online Game Reflect Turner Net’s New Approach to Sales
Q&A: Barbara Bloom Keeps CBS Ahead of the Curve
Senior VP of Daytime Programs Says Long-Running Shows Do Great Job of Staying Relevant in Changing World
Reaching ‘Higher’ in Car Market
Lincoln Uses Both Web Site, TV Ads to Reach Aspirational Consumers
Young Cable Outlet Preaches the Gospel
Research Says Religious Viewers Are Brand-Loyal
Hanlon Joins Visible World Board
Digital advertising evangelist Tim Hanlon of Publicis has joined the advisory board of interactive television advertising firm Visible World, signaling a vote of confidence in Visible World’s technology. Mr. Hanlon is the senior VP of Denuo, the media futures division…
Clear Channel to Sell TV Group for $1.2 billion
Clear Channel Communications has entered into an agreement to sell its 56-station television group, and related Web sites, to Providence Equity Partners Inc. for approximately $1.2 billion. The stations, which include 18 digital multicast stations, are located in 24 states….