Radio Offers Lessons in TV Measurement
Consultant Sees Benefits in Encoding TV Programs for PPM Data
In Depth
Generate Plucks Stars From Net
New-Breed Firms Guide Talent to TV
Generate’s Roster
Generate Management groups its talent into two areas: established stars, such as Andy Milonakis, and newer talent. Mr. Milonakis has become the poster child for the Internet video revolution. Regarded as the first and most successful example of an online…
Mag Rack’s Kids Club Scores With Originals
By Allison J. Waldman Special to TelevisionWeek Video-on-demand has proved to be a good match for family-friendly programming. At least that’s the case with Mag Rack, a pioneering on-demand service that finds itself thriving in the area of family-friendly television….
ION Chief Expanding Definition of ‘Wholesome’
Brandon Burgess’ Strategy Is to Provide Something for Everyone During the Day
Marketers Use Finesse in Reaching Hispanics
Direct-Response Industry Preaches Cultural Sensitivity
Studios Choose Sides In DVD War
Sony-Toshiba Fray Hits Series Releases
On Target
CW Affiliates, Pleased With New Network’s Progress, Report Increased Revenue Despite Soft Ratings
News Briefs: Syndie Talk Shows Rise in First Sweeps Week
Several syndicated talk shows continued to rise during the first full week of November sweeps. Leading the pack in gains was King World’s “Dr. Phil,” which had its best viewership in 18 months, according to Nielsen Media Research data for…
Special Report HD World Expo: Event to Put Focus on TV’s Challenges
Inaugural Expo Examines Rapidly Evolving Climate for High Definition