Major ad buyer Magna Global is saying it does not support adding a new stream to Nielsen Media Research’s plan to create average commercial minute ratings.The networks nearly pulled out of the plan because a stream of commercial ratings based…
MTV Networks’ gay-themed cable channel Logo is ordering a new series about lesbian surfers. The channel will serve up six episodes of “Curl Girls,” which follows six friends in Los Angeles who start their own surfing competition. The series follows…
The battle between college football’s two top-ranked teams generated the biggest TV audience for a regular season games in 13 years. Ohio State’s victory over Michigan on ABC averaged a 13.4 rating and 21.8 million viewers, according to a fast…
‘Oprah’ Reaches Season-High 7.7
Football, ‘Heroes’ Propel Peacock to 21 Percent Gain After Week 2
Virginian Says FCC Consolidation Curbs Should Be Relaxed
TelevisionWeek is trawling video-sharing Web sites to find the hottest clips spreading on the Internet.The setup: Bank of America’s purchase of MBNA in January generated higher earnings for the banking giant, and that stirred some corporate loyalists to break out…
Loss of Two Execs, Voluntary Buyouts May Lessen Layoffs
Starcom USA has signed up to receive second-by-second audience viewing data from TNS Media Research that can be used to generate commercial ratings.Networks and ad buyers are wrestling with Nielsen to see if it can generate useful commercial ratings. TNS…
Cablevision said Friday it will raise rates on its cable TV service an average of 1.1 percent next year, but that its high-speed Internet and phone service prices will remain unchanged. “Because of the strong growth of our cable business…