Late Election Ads Boost Stations
Majority of Record $2 Bil Spent Locally
In Depth
Cable Net Creates an Inviting World
Jewelry Television Clicks With Women by Adding Social Dimension to Buying
Court TV Is Going by Book for Promo
Partnership With Barnes & Noble Touts New Crime Show
Digital Dealmakers: Dmitry Shapiro
The player: Dmitry Shapiro, founder and CEO of Veoh Networks The play: YouTube and its viral video brethren have proven that consumers are hungry for short videos online. Now Veoh Networks wants to demonstrate they’ll watch long-form content, too. Mr….
Election Content Explodes
Station Web Sites Bolster Coverage With Video, Guides
Kids Select ‘SpongeBob’ Lineup
TurboNick Aims for Hits With Online Votes
The Big Sweeps
Ratings Period Key to Determining Success of New Networks and Emerging Leaders Alike
TVWeek, NTA Give New Media Honors
YouTube and the lonelygirl15 Internet video series took home prizes last week in TelevisionWeek’s first annual Viral Video Awards, which recognize contribution to the development of the new-media phenomenon. The lonelygirl15 series won in the category of best professional viral…
News Briefs: Discovery Buys Pet-Oriented Companies
Discovery Communications has acquired Petfinder.com and PetsIncredible and combined them with Animal Planet to form a new unit called Animal Planet Media Enterprises. Ad-supported Petfinder.com facilitates pet adoption via the Internet. PetsIncredible produces and distributes pet training videos and runs…
Sherry to Head TVWeek Ad Sales
Web Veteran Oversees Print, Online Sectors