Nets on Quest for Next Hit Comedy
| Development | Nuanced Characters, Established Talents on Tap
In Depth
NCTA Notes
Stevens Views Controls Republican Sen. Ted Stevens’ visit last week to the National Cable & Telecommunications Association’s National Show in San Francisco apparently did not convince him to drop his campaign to subject cable to the same sort of indecency…
Access Strips Survive NCAA
| Syndication | Newsmags Hold Their Own Despite Basketball Tourney
Cox Moves to Expand Interactive Advertising
MSO Will Build Functionality on Top of Weather, Movie Listings, Other ITV Offerings
Auto Marketing: Automakers’ New Audience
TV Still No. 1, but Advertisers Look Outside Traditional Media to Court Gen Y Buyers
CPB Ombudsmen to Review Programming
| Broadcasting | Bode and Schulz Appointed
Auto Marketing: It’s All About Mind-Set
By Jill Anne CiminilloSpecial to TelevisionWeek Scion, the newest marque of Toyota Motor Co., has a marketing plan that is as unconventional as its vehicles.Rather than focusing on the product, the brand focuses on image and mind-set. Dawn Ahmed, national…
Tech Beefs Up Outlook for Cable
Key Is Execution of New Revenue Generators
Military Holds Iraqi Cameraman
The U.S. military in Iraq said Friday it is holding as a possible security threat an Iraqi cameraman who was carrying CBS News credentials when he was injured April 5 during a battle between U.S. soldiers and insurgents in Mosul.CBS…
Cox to Step Down as CPB President
Kathleen Cox is leaving her post as president and CEO of the Corporation for Public Broadcasting, according to a statement posted on the CPB Web site Friday. Ken Ferree, the former chief of the Federal Communications Commission’s Media Bureau, who…