Hewlett-Packard Chairman and CEO Carly Fiorina will keynote the opening session at the National Association of Broadcasters convention in Las Vegas in April. The selection of Ms. Fiorina is noteworthy as Hewlett-Packard and other computer and consumer electronics companies, including…
Ralph Nader has joined the race as an independent candidate, despite the chorus of “Noooooooooos” from many supporters and Democrats who remember his perceived role as a spoiler in 2000 and fear a replay. Mr. Nader may be unable to…
A group of about 300 media planners last week heard that there is a need for their input somewhere in the heart of the sometimes mysterious process of econometric modeling. Econometric modeling, one of this year’s buzzwords in media circles,…
The ratings indicate the same thing Tim Russert says when he signs off each week: “If it’s Sunday, it’s `Meet the Press.”’ The longest-running of the newsmaker shows is coming off its 26th consecutive sweeps as No. 1 in its…
In a television landscape dotted with about 100 digital networks, there’s still a craving among viewers for more, said analysts, programmers and cable operators. The potential also exists to migrate another 15 percent of cable subscribers to digital service. But…
Regarded as equally hard to get are White House surrogates Vice President Dick Cheney, Defense Secretary Donald Rumsfeld and Secretary of State Colin Powell. “They just don’t want to be out there,” which “tells you where we are on Iraq.”…
In a race that wasn’t as tight as expected, NBC won the adults 18 to 49 February sweeps crown with a 4.8 Nielsen Media Research rating, six-tenths of a ratings point ahead of CBS and Fox, which tied for second….
CBS and Procter & Gamble are collaborating on an unusual multimillion-dollar sweepstakes in conjunction with “Survivor: All-Stars” marking a rare time when a broadcast network has given away as a prize a chance at an ongoing role on a prime-time…
With Sen. John Kerry’s big victory in last week’s Super Tuesday primaries, the battle lines for the general election in November appear to be clearly drawn. Now television news faces the daunting task of finding meaningful story lines for the…
1. “All My Children’s” Cameron Mathison, left, “One Life to Live’s” Heather Tom, “Passions’” Charles Divins, “Days of Our Lives’” Bryan Dattilo, “As the World Turns’” Tamara Tunie and “The Guiding Light’s” Robert Newman announce the nominees for the 31st…