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In Depth

The Ratings Wizard

Monday, Feb. 23, 2004-Sunday, Feb. 29, 2004 TV Season Week No. 22 The “Academy Awards” broadcast pushed ABC to a rare weekly victory in both adults 18 to 49 (5.1/13) and total viewers (14.4 million). Top Show of the Week…

Fox News Pitches Brand Resonance

Now that George W. Bush and Jesus Christ are on board, Fox News Channel is hoping other advertisers will see the light. Last week, as Fox News was making a pitch to major advertisers at New York’s 21 Club, President…

Close-up: Deborah O’Brien

Deborah O’Brien has been promoted to VP, contracts administration, Touchstone Television. She reports to Howard Davine, executive VP. Ms. O’Brien, who previously was executive director of the department, will oversee the day-to-day contract administration for Touchstone Television and ABC Entertainment…

The Number One ‘Get’

President Bush remains the top “get” in the world of political news. In our poll, he topped the following categories: Most Likely to Make News, Hardest to Get and Highest-Maintenance. He was so dominant, TVWeek decided to give him his…

Least Likely to Make News

At the top of the list of snooze-makers are President Bush’s National Security Adviser Condoleezza Rice (“More a PR spinner than national security adviser,” said a source. “She holds to talking points more than anyone” and “comes out with just…

ADVERTISING SUPPLEMENT: SNTA Showcase

See printed publication for the following: S2: Mitch Burg: President’s MessageS3: Tony Danza: Daytime’s New BossS4: About Us: Welcome to The SNTAS5: “Who Wants To Be A Millionaire”: The Ultimate NumbersS6: New Enhancements Make Planning Easier, More Effective: Plan For…

Two More ‘Journey’ Specials Ordered

NBC Enterprises has ordered two new half-hour specials of the growing nationally syndicated franchise “The Remarkable Journey.” This is the first season for “Journey” under the NBC Enterprises umbrella, where it is now being produced by Access Entertainment News Productions,…

Fisch is ready for his close-up

Game Over, the first network prime-time CGI-animated comedy, which premieres March 10 on UPN, is about a family living in an alternative universe full of offbeat characters, action heroes, monsters, zombies and tomb raiders, shown in the screen grabs at…

Murdoch Fils Fires Up Fox Stations

The acquisition of NBC Enterprises’ “Fear Factor” last week for this fall by the Fox owned-and-operated stations cemented a busy and aggressive month for the station group and Lachlan Murdoch, chairman and CEO of Fox Television Stations. “Fear Factor” was…

The Insider

It was a different kind of mob scene at the March 2 party in honor of Sunday night’s return of “The Sopranos” for its fifth and next-to-last season on HBO. After the first two new episodes were screened at Radio…