In a NATPE panel session titled “Brand Integration,” reality show producer Mark Burnett said he was breaking new product placement ground in scripted series by writing characters that serve the plot while promoting advertisers. For his upcoming NBC series, “Eden,”…
Twentieth Television surprised several Tribune station executives during the National Association Television Program Executives conference with makeovers from the crew of “Ambush Makeover” and it appears to have paid off. The company has now nabbed clearances for the reality strip…
Not even optimistic syndicators could have guessed the intensity of the business being done at NATPE this year, but in the end, amid speculation on deals for almost every major station group, the real news may be what didn’t happen…
Anne Sweeney’s official ABC Cable Networks Group biography reads like a parody of executive overachievement. She directly oversees Disney Channel, Toon Disney, SoapNet and the Walt Disney Television Animation production company, and manages Disney’s interest in Lifetime, A&E, E! Networks…
Catchy theme music and the lyric “Get ready for `Good Day Colorado”’ are the centerpiece of a promotional campaign introduced earlier this month for Fox-owned Denver station KDVR-TV’s new morning show, slated for a March launch.
UPN Entertainment President Dawn Ostroff rose to her biggest challenge last year, successfully filling “Buffy the Vampire Slayer’s” shoes and shoring up Tuesday night with the network’s first successful reality show, “America’s Next Top Model.” Four of UPN’s five new…
In the seven months since he became entertainment president of Showtime, Robert Greenblatt has given a few hints about where he’s taking the network.
Universal has tapped Amy Rosenblum as executive producer of upcoming daytime reality series “Home Delivery,” which will debut this fall.
The photo that appeared with “My Friend, the Larger-Than-Life Roger King” by Post-Newsweek Stations President Alan Frank (TelevisionWeek, Jan. 19) was not of Mr. Frank. Mr. Frank’s photo appears at right.
Local sweeps soon will cease to exist for television stations.