SNTA to Hold 2004 Conferences in Three Cities The Syndicated Network Television Association is moving beyond New York next year. The trade group announced plans to hold its spring sales conferences in New York (March 11, 2004), Chicago (March 15…
The media buying and selling process is lodged in the past and constrained by an upfront market process that is outdated and one-sided. Developed more than 30 years ago when there were only three national television outlets, the upfront functions…
Monday, Nov. 3, 2003-Sunday, Nov. 9, 2003TV Season Week No. 7CBS (4.6/13) and NBC (4.6/12) tied for first place for the week in adults 18 to 49. That marks the first time CBS has placed first in the demo during…
OK, Insiderettes, grab your magnetic scheduling and personnel boards. Here’s what oddsmakers say about some key developments related to the January debut of Dennis Miller on CNBC’s prime-time lineup:Most likely to get a thumbs up and a knowing nod from…
ABC is shaking up its Wednesday schedule. Freshman drama “Karen Sisco” is taking a breather, and “Celebrity Mole Yucatan” will take its time slot. “Mole” premieres Wednesday, Jan. 14, at 10 p.m. Also on Jan. 14, “The Bachelorette” will premiere…
Half-minute-long interstitials from the Fine Living Network not only educate viewers with how-to tips on photography, wine or care of the American Flag but also can provide multiple system operators with additional ad revenue-even if they don’t carry the Fine…
Make-goods is still a word that strikes fear in the hearts of many broadcast network executives, even in these days of extreme fragmentation and interactive competition. The reasons will become obvious again as the networks begin reconciling make-goods in a…
In a sweeps redux on Wednesday evening, it’s the finale of “The Bachelor” on ABC vs. “The Victoria’s Secret Fashion Show” on CBS. This season’s bachelor, Bob Guiney, has promised to slip a ring on one lucky girl’s finger. Across…
Rainbow Media’s American Movie Classics filed a $250 million breach-of-contract lawsuit Friday against Time Warner Cable, alleging the multiple system operator violated an affiliation agreement as part of a broader tactic to gain leverage as Time Warner negotiates with Rainbow…
Cable operators aren’t convinced that interactive TV has got the goods, even though competing satellite service DirecTV will aggressively launch ITV in the not-too-distant future. That’s the finding of a Yankee Group study released last week outlining expectations for News…