Nielsen Media Research this week will deliver to its clients a white paper whose bottom line is expected to be that there is no need to correct anything in Nielsen’s methodology. It’s a message guaranteed to anger the TV rating…
With their new prime-time shows struggling to find viewers or facing cancellation, the networks may be turning to theatrical movies as ratings insurance.Fox Broadcasting last week acquired the rights to two of this year’s more popular films: “The Rundown,” starring…
On his hit TGIF comedy on ABC, “George Lopez,” comedian George Lopez plays an assembly line worker who has been promoted to manager of an airplane parts factory. In real life, Mr. Lopez is known for promoting a number of…
The creators of Bravo hit “Queer Eye for the Straight Guy” are turning their attention to the ladies.NBC Enterprises and “Queer Eye” producer Scout Productions have agreed to develop “Gal Pals” for syndication in fall 2004. The half-hour stripped series…
Fox’s “Skin” got rave reviews, and yet Fox viewers rejected it. “Madly entertaining at every burning turn,” one goof gushed. Other critics turned cartwheels and jumped through fiery hoops, and that’s not easy for people who are so notoriously out…
The media buying and selling process is lodged in the past and constrained by an upfront market process that is outdated and one-sided. Developed more than 30 years ago when there were only three national television outlets, the upfront functions…
Monday, Nov. 3, 2003-Sunday, Nov. 9, 2003TV Season Week No. 7CBS (4.6/13) and NBC (4.6/12) tied for first place for the week in adults 18 to 49. That marks the first time CBS has placed first in the demo during…
OK, Insiderettes, grab your magnetic scheduling and personnel boards. Here’s what oddsmakers say about some key developments related to the January debut of Dennis Miller on CNBC’s prime-time lineup:Most likely to get a thumbs up and a knowing nod from…
ABC is shaking up its Wednesday schedule. Freshman drama “Karen Sisco” is taking a breather, and “Celebrity Mole Yucatan” will take its time slot. “Mole” premieres Wednesday, Jan. 14, at 10 p.m. Also on Jan. 14, “The Bachelorette” will premiere…
Half-minute-long interstitials from the Fine Living Network not only educate viewers with how-to tips on photography, wine or care of the American Flag but also can provide multiple system operators with additional ad revenue-even if they don’t carry the Fine…