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In Depth

NAB’s Baumann to Retire

In a blow to the National Association of Broadcasters, Jeff Baumann, the association’s longtime executive VP of legal and regulatory affairs, last week announced he has opted to take early retirement, effective in February.Mr. Baumann, 59, has served as NAB’s…

Datebook

October8-9 MIPCOM JuniorEleventh edition of the youth program screenings held in conjunction with MIPCOM 2003. Hotel Martinez, Cannes, France. Information: Margot Gardett, 33-01-41-90-45-59 or margot.gardett@reedmidem .com; or www.mipcom.com.13 RTNDA Awards DinnerBlack-tie dinner honoring winners of the Edward R. Murrow Awards…

Naturally, They All Feel Ripped Off

Fox thinks there’s something fishy about NBC’s new season promotions. Members of Fox’s on-air promo department noticed what they consider striking similarities between their efforts last year and NBC’s this year, so they promptly cut a tape comparing one with…

Cable Key to NBC-Uni Deal

The definitive merger agreement that General Electric’s NBC and French conglomerate Vivendi Universal are expected to sign this week, combining NBC’s broadcast and cable networks with Vivendi Universal Entertainment, is expected to create a show business behemoth with synergies that…

Shifting Ad Accountability to Media

For the first time in a quarter of a century, the ad industry is planning to alter its basic model for measuring the effectiveness of advertising, including media buys. The changes ahead are likely to place an even greater responsibility…

Nets Resort to Ad Guarantees

With their new-season shows failing to live up to the ratings guarantees promised to advertisers in last spring’s $9.3 billion upfront market, the broadcast networks appear to be offering new guarantees to sell fourth-quarter commercial time in the scatter market,…

Guest Commentary: Cameras Have a Place in the Supreme Court

The U.S. Supreme Court’s recent special session on the Bipartisan Campaign Reform Act considered questions that will fundamentally affect the way political campaigns are funded throughout the nation. It also begged another question: Why wasn’t the session televised?Judicial proceedings in…

Nielsen Data in Question

Fewer young viewers watched television during the broadcast networks’ premiere week than last year, and the Big 6 networks’ ratings likewise fell off-prompting some nets to question Nielsen’s data.Television usage was down 5 percent among adults 18 to 34, down…

IS THE END IN SIGHT FOR NETWORK TV?

About the time that media chief executives were extolling the virtues of their broadcast and cable networks at Goldman Sachs’ annual Communacopia conference Sept. 30, Bernstein Research released a compelling report on how on-demand personal video recorder technology will kill…

On the Road With the ‘Embeds’

Nobody has to ask how closely Felix Schein, MSNBC’s reporter assigned to the presidential campaign of Howard Dean, is following his subject. For about two weeks, if you saw Mr. Dean, you saw Mr. Schein. He appeared twice during George…