What’s good for General Motors is good for the local broadcast television industry. And what’s good for Ford, Toyota and the rest of the critically important automotive advertising category also benefits local TV.Exhibit A: In 2002 automotive was the largest…
Though Fox News has established its leadership in the all-news cable network ratings battle, CNN.com still trounces the competition online. CNN.com’s unique audience rose 58 percent for the week ended March 23, the first full week of the war in…
Casting director Ferne Cassel is down to the short list in her quest to cast the lead in Comedy Central’s backdoor pilot Knee High P.I. She has narrowed it down from 50 candidates to three actors, but the process has…
With war concerns abating, the strong TV advertising market looks to continue as media executives expect a moderately healthy upfront market. Overall, the upfront is expected to see at least a 5 percent rise to $8.55 billion in overall revenue…
How it Works: FOR-A introduced its first broadcast graphics product at the National Association of Broadcasters convention in Las Vegas. The company has linked with Vertigo Xmedia’s Producer Xmedia broadcast graphics automation suite and FOR-A’s partner Brainstorm’s high-end 3-D broadcast…
When hundreds of media buyers, planners and executives convene at the Grand Hyatt Hotel in New York May 8 the No. 1 question on everyone’s mind will be just how this year’s upfront ad markets will break.Presented by TelevisionWeek and…
Here’s a Washington Post headline I never expected to see: “CNN Executive Defends Silence on Known Iraqi Atrocities.”I read CNN’s defense, as I guess most professional journalists did, and I thought about it and tried to put myself in CNN’s…
“We have changed with the times and so has our way of filming sporting events. Instant replay, slow motion, CGI and digital imagery [make the coverage] better than ever. Athletes have risen to the occasion-stronger, faster, better-and so has our…
Most dogs on TV train at least four months. When it came to casting a pooch for the upcoming Fox series Keen Eddie, executive producer Simon West wanted “the ugliest dog we could find.” On location in the United Kingdom,…
KING-TV isn’t sure how it’s going to make money on high-definition television, but that’s not stopping the forward-thinking TV station from launching what it bills as the first locally produced program in HD. The Belo-owned NBC affiliate in Seattle is…