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In Depth

Close up: Mark Wurtzel

Sony Pictures Television sales executive Mark Wurtzel has been promoted to senior VP, Western region. In his new position Mr. Wurtzel will oversee all group and local sales for first-run and off-net syndicated product from SPT for the region and…

Breaking News Archives

ABC Moves Miniseries to November ABC has moved its two-part Robert Halmi-produced miniseries DreamKeeper from May sweeps to November sweeps. The move was made because of the potential for pre-emptions due to news coverage of the war in Iraq. “We…

Breaking News Archives

‘Nightline’ Wins Two Peabodys For the second time in its history, ABC News’ Nightline has won two George Foster Peabody Awards in the same year, one for a program that focused on burn victims of the 9/11 attack on the…

Breaking News Archives

New T-MAP Analysis Tool Touts Cable’s Ad Value The tip of the spear for cable in this year’s pre-upfront battles with broadcast for advertiser dollars looks to be a new analytical tool that purports to refute scientifically the broadcast proposition…

Breaking News Archives

NBC, Trump Set On New Reality Series NBC ordered 13 episodes of a reality series from Survivor guru Mark Burnett called The Apprentice. About 20 candidates will compete to win a six-figure-salary job with Donald Trump’s company. In the competition,…

Previews

NAB gears upThe National Association of Broadcasters reports that preregistration for NAB 2003, which kicks off this week, is running ahead of last year’s pace. The conference is scheduled for April 5-10 at the Las Vegas Convention Center and Las…

A female reporter recalls Gulf War

On a chilly morning in January 1991 I climbed into the back of a Marine Corps humvee and set off into the Saudi Arabian desert with six other journalists. The military had told us it would be a two-day “trial…

DirecTV bids

It appears that both News Corp.-joined by John Malone’s Liberty Media-and Chuck Dolan’s Cablevision Systems Corp. might be bidding for DirecTV. Last Thursday News Corp. announced that Liberty had joined its bid. Also on Thursday, Reuters reported the possibility of…

Product Spotlight: MediaModeler from Zetools

What It is: MediaModeler is software that manages rich media content and helps create advertising and sponsorship opportunities on station and network Web sites.How It Works: TV Land used MediaModeler for the interactive TV portion of the TV Land awards…

Quick Takes

“History has shown us that good writing is a lot more important than having a big-name star. My favorite sitcom continues to be Everybody Loves Raymond. It’s consistently funny with well-written situations that are all too relatable to our everyday…