Interactive TV company Buzztime Entertainment said 42 percent of digital cable customers on Susquehana Communications’ York, Pa., system tuned into and played on its trivia channel during the first three months of its trial run. The operator’s churn rates in…
With a decade of sexual predators, mismatched lovers, on-air confessions and a pair of pregnancies now under her belt, Sony’s daytime staple “Ricki Lake” underwent a makeover in the off-season. Executives, producers and the talk show host herself are touting…
Nexstar Broadcasting Group’s CBS affiliate in Rochester, N.Y., has joined with USA Today to educate schoolkids. WROC-TV and sponsor Bryant & Stratton College launched the “Experience Today” project to put more than 300,000 copies of the daily newspaper, along with…
CBS staffers were said to be stunned last week when Joe Abruzzese, president of CBS network sales, announced he was leaving to head ad sales at Discovery Networks.And well they should have been. If Leslie Moonves has been the key…
Someone once said, or might have said, “You see one green room, you’ve seen them all.” OK, nobody to my knowledge did say it, but I do feel as though I have seen them all. The reason is simple, as…
Regarding Diane Mermigas’ story “plans new TV model” (EM, Oct. 7), perhaps experts can explain a few things to me. Though a longtime broadcaster who works for ABC News-Network Radio, I’m just a lay person when it comes to Wall…
As the specter of war in Iraq looms larger every day, television networks are preparing not only to dispatch journalists but also to deploy technological resources to the region. In some cases, the technology represents an improvement over the tools…
Posted Monday, Oct. 21 Cable firms OK reporting plan In an unprecedented show of unity, the 11 publicly reporting cable operators signed off on voluntary guidelines to provide more consistent details of industry operating metrics. The move comes in response…
Title: Senior VP, national ad sales, Discovery Networks, U.S.Recent interesting deal: “Two recent deals stand out. The first was the cross-platform partnership with Procter & Gamble and MediaVest across several Discovery properties, including the Discovery Channel, TLC, Animal Planet, the…
The faltering economy has taken a toll on the number of new direct broadcast satellite subscribers who are willing to pay for premium services. That percentage has fallen from 62 percent in 2000 to just 50 percent in 2002, according…