Liberty Mutual and Subaru will continue as national sponsors of PBS’ “Antiques Roadshow” through the 2009 and 2010 seasons, WGBH Boston’s Sponsorship Group for Public Television announced. Sponsors will receive two on-air spots during each broadcast, direct-marketing opportunities at taping…
Daisy Whitney’s New Media Minute
Three TV stations in Chico and Redding, Calif., moved from analog to digital this morning, with initial reports of some problems on at least one of the stations. John Stall, general manager for Catamount Broadcasting, said while the switchover of…
Tennis Channel’s executive VP of programming and network strategy, Victoria Quoss, will focus on broader, large-scale network initiatives as part of the channel’s programming and network strategy division restructuring. Ms. Quoss will focus on aggressive multiplatform development and international distribution…
Aurelia Grayson has been named senior broadcast producer of NBC News’ “Nightly News With Brian Williams,” effective immediately. “Aurelia is a welcome addition to our team,” Bob Epstein, executive producer of “Nightly News,” said in a statement. “Her experience and…
Christophe Lambert will give the creative keynote address at Mip TV 2009 on March 31. Mr. Lambert is the advertising director and co-founder of Blue agency with director Luc Besson. Mip TV will be held March 30-April 3 in Cannes,…
People who watch movies and television shows online and on alternative devices are just as likely to also watch programming on the television set. That’s the finding from a study conducted this fall by premium cable network Starz and shared…
Where did the holiday specials viewers go, Charlie Brown? Holiday-themed prime-time specials on the Big Three networks have mostly slipped in the ratings this year compared to last year. Last year’s big scorer, ABC’s “Shrek the Halls,” posted a 3.3…
Prodded by clients struggling with the recession, media buyers are asking television networks to roll back advertising prices, both in the current scatter market and for ad time booked during the 2008 upfront. Network executives, while sympathetic to their clients’…