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In Depth

ABC Leads Broadcast Nets, But Cable Likely Winner in Election Coverage

Early ratings returns from metered markets for the broadcast networks’ election coverage Tuesday may indicate a larger audience still to be announced for cable news networks later Wednesday. Despite covering a presidential election universally acknowledged as being fraught with history,…

A&E Tackles ‘Design’ With Keyshawn Johnson

A&E Network has ordered new original series “Keyshawn Johnson: Tackling Design.” “Tackling Design” follows the former NFL pro and current ESPN analyst as he attempts to make a name for himself as an interior designer. The network also has renewed…

Obama Wins the Battle for Online Buzz

Not only did Barack Obama come away with the election last night, he also tallied up more social media buzz during the last year, according to data from online tracking service Trendrr. Sen. Obama had the advantage in news mentions,…

What Obama Means to Ads and TV

Now that the election’s over and Sen. Barack Obama is the president-elect, the real fighting can begin. With the Democrats riding to victory with promises of change, it’s a safe bet the next Congress and administration will look to make…

Time Warner Earnings Flat; Sales Rise at Cable Nets

Time Warner reported basically flat financial results for the third quarter, and said it was adjusting its full-year business outlook downward in the face of a “challenging economic environment.” Revenue rose at the company’s cable networks. Net income totaled $1.07…

Adult Swim Expands an Hour With ‘King’

Turner Broadcasting’s Adult Swim, the late-night program block on Cartoon Network, will be expanding by a hour beginning in January. Adult Swim will start at 10 p.m. and run through 6 a.m. under the new schedule. It now appears from…

Syndie Magazine Shows Leverage Madonna, Palin

Coverage of Madonna and Alaska Gov. Sarah Palin gave the syndicated magazine show genre the strength to grow its ratings for the week ending Oct. 26. All six shows inside the genre boosted household ratings week-to-week, as Gov. Palin’s appearance…

Carat Analyzes Election Day Consumers

With Election Day occupying most of the nation’s attention this week, media agency Carat decided to take a closer look at voters. After all, if the president can be packaged and sold like a product, shouldn’t one know all there…

ANA Poll: What Advertisers Are Thinking

Want to know what advertisers are thinking? The Association of National Advertisers took a poll of the 1,200 members attending its annual Masters of Marketing conference last month, asking about their plans for strategy, budgeting and tactics as the economy…

Checkeris Brings Northern Wisdom to MediaCom

What is it about coming up in a smaller market that prepares executives to run giant media agencies in the United States? Canadian Doug Checkeris, recently named CEO of MediaCom North America, chalks it up to the specialization inside U.S….