Warner Bros. Sells 35-Title Film Package in 90% of U.S.

Sep 6, 2007  •  Post A Comment

Warner Bros. Domestic Television Distribution has cleared 90 percent of the country with its 35-title feature film package. Among buyers are the Fox-owned stations in 11 markets, including New York City and Los Angeles.
“Feature films play a role in the programming mix for local television stations,” said Rick Meril, executive VP and general sales manager of WBDTD. “They provide flexible quality entertainment with high brand awareness that can be counted on to deliver solid ratings year in and year out. We’re pleased to be able to continue to offer an excellent collection of movies to our station partners and their viewers.”
The package includes features “Harry Potter and the Goblet of Fire” and “Harry Potter and the Prisoner of Azkaban,” “Batman Begins,” “March of the Penguins,” “Million Dollar Baby,” “Charlie and the Chocolate Factory,” “The Last Samurai,” “Troy” and “Ocean’s Twelve.”
In addition to the Fox group, WBDTD has sold the film package to stations from the following groups: CBS Television Stations, Belo, Sinclair Broadcast Group, Tribune Broadcasting, Gannett, Cox, Hearst-Argyle, Media General, Meredith, Clear Channel, Acme, ComCorp/White Knight, Weigel, Grant, Pappas and Roberts.
(Editor: Horowitz)

One Comment

  1. SD, HD or both?
    I’m surprised that stations aren’t complaining about the extremely low bitrate that GDMX is using for their SD feeds. It is worse than most DVDs, which are 4:2:0, while GDMX is about 3-4 Mbps using 4:2:2.
    While I personlly wouldn’t know if a station has complained, I’ve not seen anything in the trades about it. That leads me to believe that it isn’t a big deal.

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