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Bravo Content Heads Down Under

Apr 16, 2008  •  Post A Comment

NBC Universal International Distribution and Bravo Media have inked an exclusive programming and branding deal with Australian network Foxtel.
The multiyear agreement will bring Bravo programming and its “Watch What Happens” campaign to the southern hemisphere. It marks the first international branding expansion of the ad initiative, which includes on- and off-air graphics and ad placement.
The deal gives Foxtel exclusive basic-cable rights to programs including “Kathy Griffin: My Life on the D-List,” “Hey Paula!,” “Top Chef” and “The Real Housewives of Orange County.”
“We’re excited to be a part of such a groundbreaking deal, and incredibly proud and flattered that Bravo Media’s brand assets have achieved this level of international recognition,” said Bravo Executive VP Frances Berwick. “As we continue to expand Bravo Media to worldwide markets, our partnership with Foxtel is the next step in bringing our unique brand to global audiences.”

4 Comments

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