Grenier Goes Green

May 21, 2008  •  Post A Comment

Adrian Grenier is one of the ecologically friendly celebrities who have signed up to participate in Planet Green, the new network being launched by Discovery Communications in June.
Mr. Grenier’s show is called “Alter Eco.” It features the star of HBO’s “Entourage” and three of his environmentally conscious buddies taking a look at everyday ecologically friendly choices available to consumers on a daily basis.
Stories told in the 13-part series range from completely renovating a Los Angeles home to a visit to a busy family looking to reduce their environmental footprint.
The series, once called “The Green Life,” debuts June 9 at 9 p.m. It will have a sneak preview on June 4, the night the network launches, at 10 p.m.
Joining Mr. Grenier on the show is what the network calls a “Green Team” of eco-visionaries. They are charismatic green guru Boise Thomas, sustainable style expert and fashion model Angela Lindvall and eco-renovation master Darren Moore.
“Alter Eco” is being produced for Planet Green by GRB/Villians. Gary R. Benz, Peter Glatzer, Mr. Grenier and Michael Branton are executive producers for GRB/Villians and Timothy Kuryak is executive producer for Planet Green.


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