While overall product placement on cable was flat in the first quarter, the 10 cable programs that had the most placements packed in 16% more product, Nielsen Media Research said.
Half of the top 10 programs in product placements appeared on MTV and another three are on Bravo. The full list of the top 10 cable shows for product placement follows.
|Product Placement on Cable TV|
|Top 10 Programs for Q1 2008|
|Real World Road Rules Challenge||MTV||5,435|
|Making the Band 4||MTV||5,330|
|Rob & Big||MTV||4,929|
|America’s Best Dance Crew||MTV||4,525|
|Life of Ryan||MTV||3,191|
|Make Me a Supermodel||Bravo||2,268|
|Source: Place*Views, Nielsen Product Placement Service|