Upfront Video: Fox’s Beckman Calls Ratings

May 16, 2008  •  Post A Comment

Fox programming and scheduling chief Preston Beckman says the 2008 ratings race will be a tight four-way struggle among the networks, a departure from his past predictions of victory for Fox.
In a conversation with TelevisionWeek’s Josef Adalian, Mr. Beckman said the network is launching its new fall shows earlier than usual to avoid a surge of fresh programming from competitors.
For exclusive video interviews with other executives at the upfront, as well as analysis of the annual advertising market, visit TVWeek.com’s Upfront Navigator destination.

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