Video: Surviving the Local Advertising Crunch

Nov 24, 2008  •  Post A Comment

Local Internet ad dollars should take a big hit in 2009, the latest casualty in a contracting economy, reports the New Media Minute. But there is a silver lining: Local media companies will continue to see online ad growth and most of it will come from e-mail, paid search and streaming video.
If you want to stay a step or two ahead of the market, then you might want to take some advice from eMarketer. The research firm outlined several tips for success in these lean times, and one of those tactics is online video. For all the details on how to harness Web video in the year ahead, check out the New Media Minute.
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