‘The Conqueror’ Premiere/Release Date Feb. 22, 1956

May 12, 2016  •  Post A Comment

One of the final projects Bass did with Howard Hughes, who at one time owned RKO. It took two years to make at a then astronomical cost of $6 million. In “Saul Bass: A Life in Film and Design,” Bass is quoted as saying this about Hughes: “A man of myopic obsessive temperment, his notion of a good film ad was to use pretty hard-boiled photographic kind of illustration. I was naive and really believed I could sway people by doing what I thought were wonderful designs. But I didn’t understand how rigid he was.”

Needless to say, these three Bass designs, drawn by Al Kallis, were never used. Instead, at the bottom of this column you can find an example of the material Hughes used to advertise the picture.

The Conqueror1The Conqueror No. 1


The Conqueror2The Conqueror No. 2

The Conqueror4The Conqueror No. 3

Here’s an example of an ad that Hughes did use to advertise “The Conqueror”:

The Conqueror ad that was used1

The links below take you to the other Bass/Kallis work in this story:

“Magnificent Obsession” — Universal-International — release/premiere date: Aug. 4, 1954

“A Star is Born” — Warner Bros. — Sept. 29, 1954

“Carmen Jones” — Twentieth Century Fox — Oct. 5, 1954

“The Racers” — Twentieth Century Fox — Feb. 4, 1955

“Not as a Stranger” — United Artists — June 28, 1955

“The Shrike” — Universal-International — July 7, 1955

“The Virgin Queen” — Twentieth Century Fox — July 22, 1955

“Mister Roberts” — Warner Bros. — July 30, 1955

“My Sister Eileen” — Columbia — Sept. 22, 1955

“The Rose Tattoo” — Paramount — Dec. 12, 1955

“The Conqueror” — RKO — Feb. 22, 1956

“On the Threshold of Space” — Twentieth Century Fox — March 29, 1956


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