TruTV Showcases Sponsored Interstitials

May 5, 2008  •  Post A Comment

Twentieth Century Fox will sponsor TruTV’s “Reel Movie” vignettes with interstitials promoting its upcoming feature film “What Happens in Vegas,” Multichannel News reports. TruTV also is introducing two interactive interstitials, “Actual Ads” and “Real-Life Stories,” which advertisers will be able to sponsor, the newspaper says.
—Vlada Gelman

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