For the next three days, The CW’s new “90210” series will be taking over mobile content site Myxer’s home page, MediaPost reports. At the site, Myxer’s 12 million teen and twentysomething users will be able to find “90210” wallpaper, video and the “90210” theme ringtone. Myxer averages about 22 million mobile downloads a month from its catalog of roughly 1 million ringtones, wallpapers, videos and games.
—Christopher Perez