Politics and Sports Mix on Cable

Sep 24, 2008  •  Post A Comment

The presidential candidates are turning to cable sports networks in the battleground states as a way to reach male voters, the Wall Street Journal reports. With a footprint that covers seven states that will be key in the election, the Big Ten Network has been attracting ad dollars from both Sen. John McCain and Sen. Barack Obama, the paper says. Campaign ads are running on other regional sports networks as well.
–Jon Lafayette

Your Comment

Email (will not be published)