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HBO Bets on De La Hoya-Pacquiao Fight

Dec 2, 2008  •  Post A Comment

Struggling economy aside, HBO is hoping to draw big numbers from its upcoming Oscar De La Hoya-Manny Pacquiao pay-per-view fight Dec. 6, the Hollywood Reporter says. The cable network is charging $54.95 for the event in addition to locking in rebate deals with some of its sponsors, including Cerveza Tecate and Coca-Cola’s Full Throttle energy drink, the trade says.
—Sergio Ibarra

2 Comments

  1. although the fight has some mainstream appeal, what it needs is a strong under card to support the 3+ hr telecast. this show, like many this year, is weak below the main event which has the possibility of being a mismatch.

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