Subway Gets Primetime Treatment on ‘Chuck’

Apr 17, 2009  •  Post A Comment

Monday night’s episode of “Chuck” on NBC “pleased” Tony Pace, chief marketing officer of Subway Franchisee Advertising Trustfund, Advertising Age reports. This week’s episode featured a highly visible plug for the sandwich restaurant chain, the trade publication notes. “In a world where everyone is fully aware of fragmentation and audience size declining, you’ve got to make sure your message gets out,” Pace said of the brand’s guest appearance on the show.
—Sergio Ibarra

Your Comment

Email (will not be published)