Trade Schools Ply TV Ads

Apr 20, 2009  •  Post A Comment

Trade schools have increased their ads on local television, reaching out to viewers who have been laid off and are thinking of new careers, Broadcasting & Cable reports. “Those schools do well in a recession, so it makes sense to get aggressive in this category,” Eric Lassberg, general manager of KXAN-TV in Austin, tells the publication.
-Aimee Picchi

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