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Game 3 of NBA Finals Pulls In Massive Audience — Series Is the Most Watched in 19 Years

Jun 9, 2017  •  Post A Comment

The NBA Finals showdown between the Golden State Warriors and the Cleveland Cavaliers is proving to be a ratings bonanza for ABC, even as the Warriors have dominated the series in opening up a 3-0 lead over the Cavs.

The network announced that Wednesday night’s Game 3, in which Golden State rallied in the closing minutes to secure a 118-113 win, delivered an average live audience of 20.494 million total viewers to rank as the most-watched NBA Finals Game 3 ever on ABC. The game peaked with 24.230 million viewers from 11:30-11:45 p.m. ET.

“Game 3 was up 22 percent from a total live audience of 16,787,000 viewers in 2016,” ESPN and ABC Sports announced. “On ABC, Game 3 delivered 20,048,000 average viewers (P2+) with an additional average minute streaming audience of 440,700 viewers.”

Overall, the 2017 NBA Finals on ABC are the most-watched NBA Finals since 1998 through three games, the network noted, citing Nielsen data.

“The series is averaging a total live audience (television plus streaming) of 19,984,000 average viewers, up 11 percent from 18,075,000 viewers in 2016,” the announcement notes. “On ABC, the series is averaging 19,507,000 viewers (P2+), plus an average minute streaming audience of 421,000 viewers.”

Additionally, Wednesday’s NBA Finals game on ABC won the night across all of television for the 58th consecutive time.

The Finals continue tonight on ABC with Game 4 tipping off at 9 p.m. ET, with coverage on ABC beginning at 8:30 p.m. The Warriors will attempt to become the first team in NBA history to go undefeated throughout the NBA Playoffs.

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