The world’s largest country is escalating its crackdown on the content sector. China is adopting new regulations that include a ban on foreign TV shows in prime time, according to The Hollywood Reporter.
“According to a new set of draft rules released Thursday, Beijing regulators will outlaw the broadcast of foreign TV shows during prime time and limit the volume of imported content that streams on China’s fast-growing video platforms,” THR reports. “As justification for the rules, regulators cited the ‘protection of social stability’ and the need to guard against content that ‘deviates from core socialist values.'”
While China has been fighting the “corrupting influence” of foreign content on television for years, the new rules appear to be the strictest yet, by far, THR notes.
“Under the new rules, non-Chinese content will be limited to 30 percent of total air time both on streaming platforms and on broadcast TV,” THR reports. “The participation of foreign talent and industry professionals will also be curtailed. Foreign crew — whether writers, directors, DPs, actors or other roles — will be prohibited from comprising more than one-fifth of total staff on a Chinese TV drama. Also, a show’s writer and director will be forbidden from both being non-Chinese, and the leading actor and actress cannot both be foreigners.”