Sunday’s NFL title clash between the New England Patriots and Los Angeles Rams was the lowest-rated Super Bowl in a decade, Yahoo Sports reports.
“To some, Super Bowl LIII was enjoyable, a defensive battle that resulted in the lowest-scoring Super Bowl ever,” the article notes. “To many more, it was a snooze, a game featuring two of the four highest-scoring teams of the season managing only one touchdown combined.”
The Patriots won the game, 13-3.
Sunday’s broadcast delivered an overnight rating of 44.9 and a 68 share, making it the lowest-rated Super Bowl since the Pittsburgh Steelers-Arizona Cardinals game 10 years ago, which delivered a 42.1.
“The 44.9 for SBLIII marks a 5 percent drop in viewership over last year’s Patriots-Philadelphia Eagles game (47.4 rating), and a nearly 10 percent drop over Super Bowl XLIX, when the Patriots beat the Seattle Seahawks in a thriller (49.7 rating),” the report adds.
The report notes that more viewers are watching via online streaming, which should pump up the final numbers.
however, the final numbers could look different once the streaming data is taken into account.
“As you’d expect, Boston and Los Angeles fans did watch,” Yahoo Sports adds. “In the Boston market, the Patriots’ win drew a 57.4, the highest number for the game in the market since 2015. In Los Angeles, it drew a 44.6. Not surprisingly, it was the highest-rated Super Bowl in that market since 1996.
“But one city that didn’t care to watch was New Orleans. The game drew just a 26.1 rating, the lowest-ever Super Bowl rating in the city and the lowest of any market nationally.”