Mergers, Acquisitions, One High-Profile Fall From Grace and a New Buzzword: A Look Back at the Network Upfronts, Part 1

May 21, 2019  •  Post A Comment

What a difference a year makes. Mergers, acquisitions and an ignoble fall from grace by former CBS Chairman Leslie Moonves meant many of the pieces on the chessboard were rearranged for last week’s series of major network presentations for the 2019 TV upfronts, held in a variety of venues across New York City.

The new buzzword for the broadcast nets is “premium content,” a term previously reserved for prestige dramas on pay and basic cable.

TVWeek Open Mic writer Hillary Atkin was on the scene and filed a full report. Click here to read part one, examining new programming coming from NBCUniversal, Fox, Telemundo and the cinema advertising firm Screenvision Media.

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