‘CBS Morning News’ Communications Exec Promoted to VP

Aug 20, 2019  •  Post A Comment

CBS News has promoted Samantha Graham, who joined the division in 2016 as executive director of communications, to vice president, Deadline reports.

“Graham has primarily focused on ‘CBS This Morning’ and ‘CBS This Morning: Saturday,'” Deadline reports. “CBS has sought to differentiate its morning show from ‘Today’ and ‘Good Morning America’ by emphasizing news over lifestyle and celebrity segments. Graham has guided publicity efforts around the show’s breaking stories, interviews and live broadcasts from venues like the 2016 political conventions and the Smithsonian’s National Museum of African American History and Culture.”

Graham’s promotion was announced by Christa Robinson, senior VP of Communications for CBS News.

In an internal memo, Robinson said of Graham: “Her successful efforts to launch the new CTM anchor team and tireless efforts each day — with her colleague Tucker Hart — continue to strengthen the brand awareness and public perception of the program. Samantha has been an advocate for the programs and all of her CTM colleagues since she joined, and we are thrilled to have her on the team going forward.”

Samantha Graham (CBS News)

One Comment

  1. CTM is a ratings disaster. She has a lot of work ahead to save that sinking ship.

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