NBC and Nexstar are investing heavily in station Web sites, MediaDailyNews reports. The move would help NBC nearly double its digital sales initiatives and ratchet up executive bonuses at Nexstar, where corporate bumps are derived from online performance. NBCU, which…
Nielsen plans to make time-shifted ratings data the currency for the local television ad marketplace, according to a report by MediaDailyNews. An unnamed Nielsen executive made the announcement to station executives, who disclosed the move during a panel at the…
Nielsen Co. has been understating household coverage for about 20 networks since October 2007, the company disclosed today, MediaDailyNews reports. The affected networks or extent of the overstatement were not disclosed, but Nielsen said that the discrepancy was due to…
An unnamed Google executive said that the company’s television ad platform, which will allow marketers to log into an interface to place national cable-spot buys, will soon be available to all advertisers, according to MedaDailyNews. Google TV Ads are currently…
Liberty Media lost its bid to block Barry Diller’s plan to divide IAC, the Wall Street Journal reports. Delaware courts denied a petition from Liberty, led by media mogul John Malone, today on the grounds that Liberty’s position as IAC…
Online video studio For Your Imagination has landed $1 million in seed capital from ConsensusOne Ventures, the companies announced today. The money will help fund FYI’s day-to-day operations as it continues to seek a series A round of funding, FYI…
Analysts Ron Darling and Buck Martinez will join Chip Caray this baseball season on TBS. Mr. Darling is a former Major League Baseball pitcher who won an Emmy Award for his work in broadcasting. He is a radio announcer for…
Online television network Revision3 signed a deal to syndicate its shows to Internet video service blip.tv, the companies announced this week. Under the deal, Revision3 will distribute its entire catalog of Web TV shows to Blip.tv, including “The Digg Reel,”…
Anchor David Marash resigned from the English-language version of the Arab cable news channel Al Jazeera, saying that the network’s headquarters in Qatar had increased its control over the operations, the New York Times reports. The former “Nightline” correspondent’s two-year…
ABC ordered drama pilots “Finnegan,” “The Unusuals” and “Castle,” as well as comedy pilot “Bad Mothers Handbook,” Daily Variety reports. “The Unusuals” is from “Bones” creator Noah Hawley while “Bad Mothers Handbook” is based on a book by Kate Long,…