Logo

Monthly Archives : April 2008

‘Naked’ Looks Good to Lifetime

Lifetime Television has greenlit a second season of its rookie makeover show “How to Look Good Naked.” The series sees former “Queer Eye” star Carson Kressley padding the closet and self-image of a different woman each week. The show will…

Starcom Touts Upfront HD Ad Deals

Media agency Starcom said it has made upfront advertising deals worth millions of dollars with high-definition programmers ahead of the regular broadcast upfront market. Starcom is making the deals based on set-top box data from DirecTV and Charter Communications in…

Robbins to Discuss Content Creation in NAB Keynote

Activist and Academy Award winner Tim Robbins will deliver the April 14 keynote at the National Association of Broadcasters’ annual NAB Show. Mr. Robbins is an actor, director and producer whose accolades include a Golden Globe, Screen Actors Guild and…

‘Camp Rock’ Debut Harnesses Power of Disney Units

Disney’s broadcast and cable units are going to share the launch of the new original made-for-TV movie “Camp Rock.” The movie, which stars pop sensations the Jonas Brothers, will premiere in the U.S. on Disney Channel, ABC’s “Wonderful World of…

Baseball’s Opening Night Scores Home Run for ESPN

Major League Baseball’s Opening Night game, with the Washington Nationals hosting the Atlanta Braves in their new stadium, scored record numbers for ESPN. The game drew a national 2.8 household cable rating, with 3.6 million viewers in 2.7 million households,…

TNT Grabs New Romano Show

TNT ordered Ray Romano’s drama pilot about three middle-aged friends, TelevisionWeek reports. Along with Mr. Romano, “Men of a Certain Age” will be executive produced by Mike Royce, who also worked on “Everybody Loves Raymond,” the magazine says. –Danny King

Petersen Staying on ‘CSI’

CBS signed “CSI” star William Petersen to a contract that will keep him on the crime drama through next season, Daily Variety reports. Mr. Petersen, who will get time off for non-TV projects, makes about $600,000 an episode, the newspaper…

Gore Starts $300 Mil. Eco-Campaign

Former U.S. Vice President Al Gore’s nonprofit Alliance for Climate Protection this week will start airing television commercials as part of a three-year, $300 million campaign to push laws that will cut greenhouse-gas emissions, the New York Times reports. Mr….

AFTRA May Get Studios’ First Billing

Movie and television studios are likely to meet with the American Federation of Television and Radio Artists before talking to the larger Screen Actors Guild because previous informal discussions with SAG were unproductive, Daily Variety reports. AFTRA, which ended its…

CBS Signs Reaser, CW Gets Milligan

CBS signed former “Grey’s Anatomy” guest actress Elizabeth Reaser for the lead role in the new series “Mythological X,” Daily Variety reports. Meanwhile, Dustin Milligan, who appeared in CW’s “The Runaway” last year, will play the supporting role of Ethan…