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Daily Archives : Aug 22, 2008

Bebo Names Original Productions Head

Kelly Brett has been named head of original productions of AOL’s social networking site, the U.K.-based Bebo, MediaPost reports. Brett worked on Bebo’s Web series “KateModern.” Bebo is hoping to become synonymous with original productions, having already premiered “Sophia’s Diary”…

Google to Evaluate Ad Quality in Real Time

Google soon will be measuring the quality of its ads in real time, CNET.com reports. To increase accuracy, the company is replacing its per-keyword Quality Scores system with another system that evaluates an ad’s quality every time the ad is…

IAC Breakup Completed

Internet conglomerate IAC officially finished its split Thursday, the Wall Street Journal reports. The move leaves Ticketmaster, Home Shopping Network, Interval Leisure Group and Tree.com to begin trading on their own. Thirty-five Web sites, including Match.com, Evite and Ask.com, will…

NBC’s ‘LAPD’ Recruits Three

Regina King, seen most recently in “24,” has been cast in the pilot for NBC’s “LAPD.” She is joined by actors Kevin Alejandro and Michael McGrady, says the Hollywood Reporter. King will play a smart and sympathetic detective out of…

‘Wire’ Actress Faces Drug Charges

Actress Felicia “Snoop” Pearson, who appeared on HBO’s “The Wire,” was arrested Wednesday on minor drug charges, the Los Angeles Times reports. Police went to Pearson’s North Baltimore home to arrest her for failing to cooperate as a witness in…

NBCOlympics.com Scores Sliver of Ad Revenue

NBCOlympics.com earned only $5.75 million in online video advertising revenue, according to estimates released today by eMarketer. The new-media research firm issued the projection based on video streams delivered on the site during the 2008 Beijing Olympics. eMarketer said the…

Hedge Fund Ups Cablevision Stake

Harbinger Capital Management, a New York hedge fund, increased its stake in the Dolan family’s Cablevision, the Wall Street Journal reports. The hedge fund now has 18.95 million shares, or 8.1% of the company, after having raised its stake to…

Weighing MSNBC’s Liberal Bet

MSNBC’s promotion of Rachel Maddow, an Air America radio host, to a prime-time show, may confirm the cable news network’s appeal to liberal viewers, but the New York Times wonders whether that’s a smart play advertising-wise. The change in the…

Phelps, Swimming to Return to NBC

Olympic superstar Michael Phelps will make a return to NBC next year, TelevisionWeek says. The network will air the 2009 World Swimming Championships from Rome as well as the U.S.A. Swimming National Championships, although the terms have not been disclosed….

Wilmington Passes DTV Test

Wilmington, N.C. television stations conducted a 60-second test shutoff of their analog signals earlier this week to much success, Broadcasting & Cable reports. The FCC selected the market as the first to end analog-TV transmission in order to test the…