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Monthly Archives : August 2008

‘Clean House’ Sweeps Up

The season premiere of Style Network’s “Clean House” on Wednesday garnered a 0.68 household rating and more than 546,000 viewers, Multichannel News reports. The numbers are an all-time high for the program and a 143% improvement from last season’s premiere…

Actors Join HBO’s Milch Pilot

Michael Gaston, Lily Rabe, Michael Raymond-James, Fredric Lehne and Clifton Powell have been added to the cast of David Milch’s drama pilot “Last of the Ninth” for HBO, the Hollywood Reporter says. Additionally, Tim Guinee has joined Fox’s “24” playing…

Olympic Coverage Goes Mobile

Data collected by Nielsen Mobile revealed that almost 45% of U.S. mobile video users will make up the mobile audience for the Olympic Games, Online Media Daily reports. Gymnastics was the event that the most U.S. mobile users want to…

NBC to ‘Chime In’ on Olympics

NBC will attempt to lure the viewing audience of the Olympics with a “Chime In” campaign reminding viewers that there’s programming on after the Games, Broadcasting & Cable reports. A 30-second spot featuring NBC stars will air at the top…

Flagstaff Loses Local Newscast

Flagstaff, Ariz.’s only live local newscast will cease to broadcast after next week, the Arizona Daily Sun reports. KNAZ Channel 2’s president and general manager John Misner said the station couldn’t afford to keep its live news broadcast because of…

Spike TV Gears Up for ‘Madden NFL’

Spike TV will air “Madden NFL ’09 Kickoff! Live” on Aug. 11 to celebrate the 20th anniversary of the video game, Multichannel News reports. The special will start at 9 p.m. with an airing of the film “Rudy,” which will…

Univision Revenue Down, Ratings Up

Univision Communications’ net revenue declined 4.3% to $533.1 million during the second quarter, Broadcasting & Cable reports. However, Univision CEO Joe Uva argued that ratings for the network rose, making it “the No. 3 network in prime time with a…

Favre to Jets Should Fuel Higher Ratings

Brett Favre’s trade from the storied Green Bay Packers to the sorry New York Jets promises to bring new attention to the big market team, boosting ratings for the networks that carry the NFL, especially CBS, Daily Variety reports. CBS…

Scorsese May Direct HBO Pilot

Martin Scorsese is in talks to direct “Boardwalk Empire,” a drama pilot for HBO, the Hollywood Reporter says. Scorsese is already serving as executive producer on “Empire.” The project would mark the Oscar winner’s second stint as TV director The…

Olympic Ratings Hopes Riding on Phelps

After years of hard work and a massive investment, NBC begins its coverage of the Beijing Olympics with its hopes for high ratings riding on the shoulders of swimmer Michael Phelps, the Hollywood Reporter says. Phelps swims in primetime Saturday…