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Monthly Archives : October 2008

Sprint Takes Halftime on NFL Net

Sprint has replaced Wendy’s as sponsor of the NFL Network’s halftime show, Mediaweek reports. The company joins previously announced sponsors including Apple, Lexus and Marriott Hotels. Sprint is also a sponsor on CBS’ NFL halftime show, Mediaweek says. —Sergio Ibarra

Slater Returns in ‘Worst Enemy’

Christian Slater makes his return to “leading-man territory” in NBC’s “My Own Worst Enemy,” debuting Monday, the Los Angeles Times says. The show stars Slater as an assassin who shares a body with a suburban dad in what the newspaper…

Politics Heats Up ‘The View’

ABC’s “The View” is among a number of entertainment shows cashing in by spending more time debating the political news of the day, the Los Angeles Times observes. “The View” producers made the choice to include politics in the show,…

MIPCOM Begins in Cannes

MIPCOM is underway in Cannes, France, where many eco-friendly shows are set to take the spotlight during the “Green TV: Climate Change and Content” seminar Monday, the Hollywood Reporter says. Other projects looking to pick up global distribution include M6’s…

Hagman Back to Southfork for Reunion

Actor Larry Hagman is looking forward to next month’s reunion event that will bring together the cast of “Dallas” to celebrate the show’s 30th anniversary, the Associated Press reports. Hagman, who played J.R. Ewing, will join fellow cast members including…

New ‘Pink Panther’ Coming to Cartoon

“Pink Panther & Pals” is gearing up for a run on Cartoon Network, Daily Variety reports. The network will air 26 episodes of the animated series starting next fall. Turner Broadcasting and MGM Worldwide TV will produce the series, with…

20th Team Celebrates Cable Wins

Newman, Walden Partnership Works

For Web, Funding Drought

Belt-Tightening Time for Internet Startups

TV Ads Hang In Balance

Day of Reckoning Looms as Markets Crater Worldwide

TV’s Business Experts on Call

Popular Shows Tap Financial Beat for Insightful Guests