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Monthly Archives : February 2009

Axe Cuts Content Deal With Four Viacom Nets

Unilever has cut a deal to promote its new line of Axe hair products with original content on Viacom networks Comedy Central, Spike TV, VH1 and MTV, Advertising Age reports. The content pushes viewers to a March 15 block of…

Ad Market Better than in 2001?

Rino Scanzoni, the chief investment officer at GroupM, said the advertising market may be in a better position now than in the last recession in 2001, when it followed the ad-boom of the dot-com bubble, MediaPost reports. Still, Scanzoni said…

Off-Camera Crew Ends Long ‘E.R.’ Ride

There’s a group of off-camera workers who have been with NBC’s “E.R.” for the bulk of its 15-year run, the New York Times says. Many, like Terrence Nightinall, who started as an assistant cameraman, have gotten promoted over the years….

Conrad Says She’s Over ‘The Hills’

MTV star Lauren Conrad told Seventeen magazine that the fifth season of “The Hills” will be her last, People reports. “My biggest thing with the show was that I wanted to walk away from it while it’s still a great…

‘Next Generation’ Cast Reunites on ‘Family Guy’

The cast of “Star Trek: The Next Generation” will reunite to lend their voices to an upcoming episode of “Family Guy,” the Hollywood Reporter says. The episode will follow the Griffin family heading to an annual Quahog “Trek” convention, the…

Sony Exec Condemns Emmy Movie Plans

Helen Verno, executive VP of movies and miniseries at Sony Pictures Television, condemned plans to cut some TV movie categories out of the main Emmy telecast as “disgusting,” Daily Variety reports. Speaking at a Caucus for Producers, Writers and Directors…

Reo to Be Showrunner ‘Til Death’

Don Reo has been named showrunner for The Fox comedy “Til Death,” the Hollywood Reporter says. He’ll oversee the show’s operations and will be an executive producer series with creators Cathy Yuspa and Josh Goldsmith, the trade paper says. —Aimee…

NALA, Latin World to Invest in TV

NALA Investments and talent agency Latin World Entertainment have formed NALA Entertainment and plan to invest $100 million to produce Spanish-language television content, Daily Variety reports. The company’s goal is to create as many as 400 hours of programming in…

Online Ad Spending May Fall 5%

Market researcher IDC forecasts that online ad spending will shrink for the first time since 2001 when the dot-com bubble burst, the Wall Street Journal reports. IDC said Internet spending could fall by 5% in the first quarter of 2009,…

Tribune Pulls Buildings Off Block

With the real estate market cratering, Tribune Co. has taken its tower office building in Chicago and the Los Angeles Times’ office complex off the sales block, Crain’s Chicago Business reports. “I don’t think anybody is looking to get into…