Weather Channel’s HD Studio Goes Green
New HD Studio Expects to Receive Green Approval
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DirecTV to Air ‘High School Musical 2’ in HD
DirecTV announced Tuesday it will exclusively broadcast Disney Channel’s “High School Musical 2” in high definition. The movie will have three airings on Friday at 6 p.m., 9 p.m. and midnight ET on the satcaster’s original entertainment channel, The 101….
HD Programming Picks for Aug. 23-29
HD programming picks for Aug. 23-Aug 29: “Snakes on a Plane,” “The Departed,” “Big Love” “Snakes on a Plane” (HBO HD). Saturday, Aug. 25, 8 p.m.: The Internet sensation starring Samuel L. Jackson, about venomous snakes unleashed on unsuspecting passengers…
Romanovich Joins ATI as President, Worldwide Media
Associated Television International President David McKenzie on Wednesday announced the appointment of two top-level executives. James Romanovich, previously head of domestic TV and international sales at Allumination Filmworks, was named president of worldwide media and entertainment at ATI. Mr. Romanovich…
MyNetworkTV Adds NFL Show
MyNetworkTV has ordered an NFL magazine show for the fall. The hourlong “NFL Network: Total Access” will air Saturday nights starting Sept. 8. Hosted by 2006 Sports Emmy nominee Rich Eisen, former NFL MVP Marshall Faulk and 11-time Pro Bowler…
FCC’s Martin Apologizes to Minority Groups
Federal Communications Commission Chairman Kevin J. Martin is apologizing to some minority groups, who contend his latest statements in a push to let cable customers choose their channels a la carte were “patronizing and insulting.” While strongly defending his view…
Cable Nets Doubling Broadcast TV’s Ratings
Cable is having a “record-setting, precedent-setting summer,” according to Jack Wakshlag, chief research officer of Turner Broadcasting. For the first summer ever, ad-supported cable will have double the viewership of broadcast TV in prime time, with a 52.4 share, compared…
‘Laguna’ Producer Adds Trio of Senior Execs
Go Go Luckey Productions, the company behind MTV’s “Laguna Beach,” has named three senior executives. Jenny Daly, previously VP of development at E! Entertainment Television, is the newest partner at Go Go Luckey. She’ll be responsible for augmenting the company’s…
Land Rover Drives IFC’s Location Scout Documentary
IFC and Land Rover are partnering for the half-hour documentary “Action Indies: Extraordinary Location Scouts,” which will showcase both location scouts in filmmaking and Land Rover vehicles. Scheduled to air Sept. 1, “Indies” will follow location scouts in Los Angeles…
YouTube Unveils Video Ad Strategy
Google on Tuesday announced it will be implementing a new kind of video ad on YouTube, the New York Times reported. Fifteen seconds after a user begins watching a video on the site, an ad will form an overlay on…