The Insider
It would take more than the space The Insider is allotted to list all the VIPs, whether Very Important Personalities or Very Important Pals, who were wedged into the Kaplan Penthouse at Lincoln Center in New York on Sept. 3…
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VH1 Improves With Clip Series
Clip-driven series and a focus on popular culture will be at the heart of VH1’s new programming strategy, VH1 General Manager Christina Norman told TelevisionWeek last week. Ms. Norman rewarded three executives last week with promotions for setting the network…
CORRECTION
* In “KCCI: News Powerhouse in the Nation’s Heartland” (TelevisionWeek, Aug. 18), the Nielsen Media Research 25 to 54 demos for KCCI-TV in May were a 3 rating/37 share at noon, compared with local NBC competitor New York Times Co.-owned…
ABC Promotes TGIF Off-Line
The ABC Television Network, struggling to improve upon last season’s lackluster fourth-place finish among the major broadcast networks, is planning its biggest fall marketing campaign ever-featuring a new $20 million promotion with McDonald’s Corp. and off-line branding efforts for each…
SEJ Conference Highlights
Here are some of the key sessions and events at the Society of Environmental Journalists Conference in New Orleans. Also listed are sessions with a television angle. Information comes from the society’s Web site at www.sej.org. For more details and…
Selected News and documentary Emmy Winners
For a complete list, with all the credits, visit www.tvweek.com. Outstanding Coverage of a Breaking News Story in a Regularly Scheduled Newscast-CBS Evening News With Dan Rather (CBS) “Snipers Caught” Outstanding Feature Story in a Regularly Scheduled Newscast-ABC News “Good…
the sports outlook
National Football League Current Contract: $17.6 billion, from ABC, ESPN, CBS and Fox; Term: 1999-2006; Net Breakdown: ABC: $4.4 billion (“Monday Night Football”); CBS: $4.0 billion (AFC games), Fox: $4. 4 billion (NFC games); ESPN: $4.8 billion (“Sunday Night Football”);…
Voice Pro’s Heard but Not Seen
It wouldn’t be an insult to say that Steve Zirnkilton, better known as the signature voice of “Law & Order” and its progeny, phones it in. The busy voice man is the ultimate telecommuter. In 1997, he installed an ISDN-equipped…
‘Wheel’ Spins a slick New Look
It may be top rated among syndicated shows, but that doesn’t mean it can’t be freshened up. When “Wheel of Fortune” viewers tune in to the start of the game show’s 21st season on Monday, Sept. 8, they’ll get a…
Multicultural Focus for McDonald’s
A recent McDonald’s “Summer Beats” ad campaign for its Big Mac burger has lit the way for a new push into multicultural marketing, a major shift away from what advertising executive Luis Miguel Messianu calls McDonald’s previous “family-oriented, clean-cut middle…