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Profile: Gordon Castle

Title: Senior VP of CNN TechnologyBackground: Mr. Castle has served in his current role for five years and previously worked in operations for CNN Headline News. He also managed the technical start-up of CNN en Espanol and has been with…

Viacom Not About to Give Up on Spike

There was “rampant public confusion” among viewers and “chaos and loss of good will” among cable operators, production executives and advertisers after a judge granted director Spike Lee’s request to temporarily bar Viacom from renaming TNN “Spike TV.”Such claims of…

DAVE’S NO ANGEL, BUT HE’S EARNED HIS WINGS

As you must recall, Frank Capra’s “It’s A Wonderful Life” opens with shots of a starry sky and the voices of George Bailey’s friends and neighbors praying for his welfare-“Dear God, please help George …” and so on. And in…

AMC Woes Shock Industry

Cablevision Systems saw its shares drop 6 percent in the two trading days that followed the company’s revelation that it had fired 14 executives at its AMC Networks unit for accounting improprieties.However, several Wall Street analysts surveyed by TelevisionWeek said…

‘Big’ Steve Can Talk Too

He’s big and bald, a former Marine and a current Chicago police officer, but since 1994 “Big” Steve Wilkos has been best known as head of security for the “Jerry Springer Show,” where he frequently has to break up fights…

OMD’s Upfront Upset

Flexing the $3 billion muscle it brings to the national TV marketplace, Omnicom Group’s OMD, New York-backed by two key clients-is formulating a strategy to upend the upfront.According to those with knowledge of the plan, OMD executives met last week…

Profile: Joe Rooney

Joe Rooney, senior VP of marketing for Cox Communications, is a 22-year cable industry veteran and Tammi award-winner who heads the multiple system operator’s marketing efforts in 23 states. Mr. Rooney first joined Cox at the company’s Orange County, Calif.,…

Reaching the Elusive Light TV Viewer

Planners frequently ask what the best way is to reach the light viewing quintile.Every day planners work with TV program ratings, audience composition, the reach/frequency of media plans and so forth. But often planners forget that what is really being…

Success Stories: Makeovers Revving up Richmond

ABC’s “Extreme Makeover” is so popular in Richmond, Va., that Young Broadcasting-owned ABC affiliate WRIC-TV produced its own half-hour takeoff.The special showcased cosmetic treatments and spa procedures available locally. It also featured interviews of experts, some of whom were show…

The NewsMarket: Meeting a Need for Feeds

While most local TV stations usually have access to one or more affiliate feed services, many are just discovering another option, The NewsMarket.The online video service, which offers downloadable content for television journalists, began actively marketing its service to local…