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Diverse Voices: Despite Progress, Asians Still See Prejudice on Job

Being an Asian American in television isn’t the rarity it used to be. There are increasing numbers of Asian actors, writers, directors and executives in the industry today, but those in the mix say there is still a long way…

Get Creative to Increase Market Share

Improved Targeting, Smarter Spending Will Pay Off in Tough Times

CBS Campaign Touts Net’s Value

Effort Emphasizes Growth, Program Strength

Celtics-Bulls’ Game 6 Breaks Cable Ratings Record

Last night’s TNT broadcast of Game 6 of the Boston Celtics-Chicago Bulls’ NBA Playoff game attracted the largest cable audience ever for a first-round basketball playoff game, the network said. The game, a triple-overtime victory for Chicago, was watched in…

Week One: That’s a Wrap

Wrapping up the first week of TV MoJoe on a quiet note. Team TVWeek is busily putting together Monday’s print issue. Look for some timely stories about the upfront marketplace. My latest column also will be in the issue, but…

Adalian Column: Learning the Lesson of ‘Less Is More’

The TV business could learn a lot from Justin Timberlake. Mr. Timberlake, who became famous as part of the boy band *NSYNC, has gone on to become one of the best-known musicians and celebrities in the world. Whether he’s promoting…

3.1% of U.S. Homes Still Not Ready for DTV Switchover

The number of U.S. homes that would lose all broadcasting if the planned analog-to-digital broadcast switchover took place today fell to about 3.5 million, or 3.1% of U.S. households, as many Hispanic families made the necessary adjustments to continue to…

Plunging Right In: NBC Buzz

Usually, pilot buzz around this time of year is pretty unreliable. After all, screenings have just started, and most conversation is driven by agents and studios talking up their own projects. This year, however, the rules are a bit different….

Joe Biden Says You Shouldn’t Read This Post

One of TV MoJoe’s five (hundred million!) readers emailed me a few minutes ago to complain about the lack of any new posts since last night. I appreciate the desire for fresh content … but, sheesh, people! I am not…

28.8 Million Watched Obama Speech on 10 Networks

President Barack Obama’s press conference Wednesday night drew 28.8 million viewers across 10 networks. Last night’s telecast, airing on ABC, CBS, NBC, Univision, CNN, Fox News, MSNBC, CNBC, Mun2 and Telemundo (the latter on a tape delay), came in with…