15,322 Entries
CBS affiliate KCCI-TV, Des Moines, Iowa, generated nontraditional revenue last year by hosting a women’s expo, which was so successful that the station will bring it back again this year.KCCI General Manager Paul Fredericksen said the expo’s keynote speaker was…
If an economic recovery doesn’t restore The Walt Disney Co.’s financial and operational luster, an unsolicited takeover offer might.Disney escaped Wall Street’s wrath last week with its latest quarterly earnings, which were dismal compared with last year’s already weak performance…
Food Network will be rebranding later this year under a new tagline-“Find the Foodie in You.”That line is meant to summarize the new ambitions of the category cable network, now available in more than 70 million households, and is its…
Media companies are accustomed to dealing with government regulations, whether involving mergers and acquisitions, ownership limitations or broadcast licenses. A series of new regulations-implemented after the Sept. 11 terrorist attacks-have not yet hit the radar screens of many media organizations,…
Attention Wall Street: Forget Mel. Forget Sumner. Follow the Abruzzese.Mel Karmazin, the Teflon-coated Wall Street darling, mouths the platitudes that are supposed to build Viacom’s stock price. Sumner Redstone-he of hanging-on-a-ledge-during-a-fire fame-is the tough old coot who refuses to share…
Cable’s audience share will surpass broadcast’s in the 2002-03 season, said Joe Ostrow, head of the Cabletelevision Advertising Bureau, at a Bear Stearns conference Friday in New York.But while the Television Bureau of Advertising’s Christopher Rohrs argued at the same…
Speculation about NBC West Coast President Scott Sassa’s future with the network can now end.Mr. Sassa has been quietly telling associates he will depart NBC by June, a timetable that would keep him aboard through development season and the upfront…
NBC plans to incorporate a new slate of graphic elements into its Olympics coverage this month to emphasize the speed and edginess of events such as speed skating, freestyle aerial skiing and skeleton.Viewership of major sports by the coveted adults…
Title: Executive vice president, Fox Cable Advertising Sales. He was previously senior VP of national advertising sales at Discovery Networks.Recent interesting deal: “Negotiating bedtimes over the holidays with my nearly 6-year-old quadruplets!“Apart from that, we just closed our first major…
“They have pretty much said that it’s going to be repeat programming, so if that is the case, I’m voting for `Gilmore Girls’ and `Smallville’ because those are my favorites and they do really well. We have `7th Heaven’ as…