Logo

Author Page

15,322 Entries
wp_user

Breaking News Archives

Moonves foresees Eye sweeps win CBS Television Network President Leslie Moonves projected that Eye Network would come out with wide margins of victory in households, total viewers and the adults 25 to 54 demographic for the February sweeps. Most notably,…

MAGID MEDIA FUTURE SCOPE: How valuable is the Internet?

See publication for table

The Uncola’s untasteful Grammy commercials

When I was a little boy and had a tummy ache, my mom sometimes gave me 7-Up to make me puke.I had about the same reaction to it the other night when I saw a new commercial for the soft…

2001 Media Buyers of the Year

Electronic Media selects three individuals, representing the national, local and Internet advertising realms, whose solid strategic sense and pioneering spirit keep them at the top of their game.

Breaking News Archives

‘Gilmore Girls’ gains Monday tryout The WB network’s critically received Thursday rookie drama “Gilmore Girls” will be getting double-run treatment beginning March 5 with a 9 p.m.-to-10 p.m. Monday (ET) berth for four weeks coming out of the network’s highly…

DATA ZONE: Youngest-skewing shows

see publication for table

20th tries hand at regional launches

Still waters ran deep at Twentieth Television after a long run of silence from within the company’s development ranks so far this season, and now a new court show and a late-night talk show will lead off a new regional…

AOL TW gets key downgrade by analyst

AOL Time Warner suffered its first analyst downgrade from a Wall Street media veteran who insists that an AOL Internet Service price increase is the only way the newly merged company can attain its forecasted $11 billion in earnings this…

At Press Time

More copycats of MTV’s `Jackass’New york-MTV’s controversial show “Jackass” has spawned two more copycat events in Florida and Wisconsin, according to officials. In Florida, a group of teen-agers recently set a teen on fire while taping the event, a stunt…

Business Briefs

Liberty cable value: $38.4 billionIn a prospectus for its planned split from AT&T Corp., Liberty Media Group values its cable television and program businesses at $38.4 billion. The spinoff, slated for this year, hinges on whether the Internet Revenue Service…