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Network Scorecards

Some initial performances in prime time this fall-such as CBS’s tightening grip on Thursdays, the drawing power of ABC sophomores and UPN’s newfound ratings spark-appear to be indicative of the overall picture of the broadcast networks’ potential strengths and weaknesses.With…

News Briefs: TNT’s Wright to Add TBS Programming

Michael Wright, senior VP of original programming for TNT, is expected to be given oversight of original programming at sister Turner Network TBS this week. At TNT, Mr. Wright oversaw the ratings record-setting launches of series “The Closer” and “Wanted”…

‘Runway’ Struts New Sponsors

Bravo Embraces Integrated Ads, Product Placements

Advertisers’ Focus: Engagement

Task Force Works to Define New Measurement Tool

Court’s ‘Psychic’ Aims to Engage

Series Under Scrutiny to Make Good on Promises

CPB Moves Leave GOP in Command

Drastic Change of Direction Unlikely, but Watchdog Groups Sound Alarms

Geraldo Prepping New Daily Show

Rivera Sees Springboard to National FNC Newscast

‘Judge Alex’ Tops Debuting Strips

‘Tyra’ Gains Among Women 18-34

Hurricane Coverage Propels FNC Record

CNN Posts Year-to-Year Gains in Stormy September

‘NBC Nightly News’ Big 3’s Most Seen

Network news stalwart “NBC Nightly News With Brian Williams” remained the most watched of the broadcast networks’ flagship newscasts in the third quarter, drawing an average of 8.6 million viewers, according to Nielsen Media Research.The third-quarter ratings performance extended “Nightly’s”…