Digital Transition Fails to Spur TV Sales

Jan 6, 2009  •  Post A Comment

The transition to digital from analog television signals is failing to spur sales of higher-end television products, with consumers instead opting for modest adjustments by buying low-cost converter boxes, Dow Jones reports. Research firm Display Search expects the transition to lift TV sales by 2%, while a Nielsen survey in November found 38.3% of consumers planned to buy a converter box rather than a more pricey alternative.
—Aimee Picchi

One Comment

  1. Hmmm, you think it may just be the economy and people losing jobs??? I would think it could be.
    Strange how that’s not in the story at all, but is a HUGE factor!
    I also know that advertising revenue is down too, which may also be a factor. Nothing said about that in the story.
    The reposting of the story SHOULD be a bit longer.

Your Comment

Email (will not be published)